PROJECT
Overview

IBM Watson Health was pioneering a new partnership between humanity and technology, that enabled stakeholders to transform the way they deliver care. We can now discover health insights that were previously hidden and access expertise to do more than we ever thought possible. 

 
 

strategy

Watson Health doesn’t just aim to help eradicate disease. It looks ahead to a holistic state of health and productivity for all people. It puts individuals at the center of every health transaction, enables value-based business models and empowers professionals to discover new methods of care. The result? More efficient, more personalized health and social services. Healthier people. Healthier workplaces. Healthier communities. Healthier economies. A new definition of “healthy.” That’s the transformative power of cognitive insights. 

 
 

THE CAMPAIGN

Redefining Health Itself.


TV

Watson At Work (0:30)