PRoject
overview
Global leadership in both genetics and data science means Penn Medicine can diagnose more accurately, more often. Here’s how we approached the complex concept of precision medicine.
Strategy
Qualify the quality.
the campaign
Faithfully. Positively. Precisely. Our overall knowledge of disease, where it comes from and how we tailor its treatment for every patient, has led us directly to precision medicine. And this is just the beginning.
TV
Basketball (0:15)
Art Gallery (0:15)
City Apartment (0:15)
Radio
Out of Home
Transit
Digital/MoBile
